This Friday, The Lab RCRDS will digitally release J. Real Hip Hop’s new single, “Hollow House,” featuring Cyborg, a Louisiana native and fellow member of the 9th Galaxy Collective. “Hollow House,” which samples electro-pop band Active Child’s “Playing House,” is also self-produced by J. Real Hip Hop under the pseudonym TheToyFactory. It’s a brooding song that recalls the spacy grime of older groups like Main Attrakionz and SpaceGhostPurrp’s Raider Klan, but with a more pronounced emphasis on storytelling. “Hollow House” was recorded in LaPlace, homebase of The Lab RCRDS, and it was engineered by Dexter Beats.

First Listen: Metro New Orleans' own The Lab RCRDS presents "Hollow House"

As J. Real Hip Hop explains, “This track, being a patch from the quilt I turned this project into, shows only one piece of a bigger story. The MalWare Project is a story about a young boy dealing with turmoil he’s never felt before and ‘Hollow House’ is the part of that turmoil that was spawned from a young love lost.” This sort of coming-of-age concept album is becoming more and more common in hip-hop following Kendrick Lamar’s breakthrough album good kid, m.A.A.d. City. The song will be available for digital download on The Lab RCRDS’s bandcamp page on Friday, June 28 at 4 p.m.

You can stream “Hollow House” here for free now.